Home Depot Digital Strategy

The Home Depot has continue to hold it’s title as one of the top home improvement brands in the world. They shifted from relying on in-store, printed promotions and direct mail campaigns that were not heavily targeted – to understanding the need to reach more of their customers – digitally.

Part of the evolution for the shift included creating the tools and content needed to help them reach their goals of a digital transformation. We helped them create content and solutions that not only kept the brand a central theme and character, but that proved to be useful to customers. Today The Home Depot is recognized as a leader in the digital marketing landscape and I’m proud to say I played a role in that success.